6 Steps to Successful Virtual Event Planning

When planning a major event or conference, it’s best to investigate all of your available options in order to maximize your event’s success. Many people and organizations have heard of a virtual event, but have no idea how to pull one off. If you count yourself among them, then these 6 Steps to Successful Virtual Event Planning are sure to set you on the right course to maximizing the success of your event! 

Read More

Event Planning Software: The Ultimate Buyer's Guide

Planning an event of any kind takes organization, teamwork, and a lot of effort. However, one of the most important elements you should include in your event planning process is something that might be easy to take for granted at times: Event planning software.

Event planning software can help your team streamline all sorts of event planning tasks, from registration to event engagement.

So, what kind of events could benefit from event planning software? They can range from seminars and conferences, to university alumni events, to recruiting events for businesses. By taking advantage of event planning software, you can keep your data organized and up-to-date with real-time reporting, seamlessly process last-minute changes, and simplify your overall procedure.

Read More

10 Icebreaker Ideas to Kick Off Your Event

In many cases, you want your event attendees to actually connect and interact with each other. Whether it’s for professional networking purposes or to simply have a great time, icebreakers are a great way to make introductions a little less awkward. (Not to mention, break up the monotony of conferences and similar events.)

Looking for a few icebreaker ideas? Here are 10!

Read More

7 Often Overlooked Event Planning Details

When it comes down to it, event planning is a details game. That’s because there are SO many to keep track of. Between your multiple audiences (vendors, volunteers, attendees, sponsors, staff) and their various needs and wants...it’s enough to make even the most veteran event planner’s head spin!

But whether you ARE a veteran or a total amateur, juggling all of that makes it easy to forget something. So, what details in particular tend to trip event planners up the most? Here are seven to keep in mind:

Read More

Quickly Capture Conference Attendee Feedback with These Tips

As the event planner, it can be easy to forget that conferences can feel extremely busy for attendees, too. A few days of bouncing in between sessions, grabbing quick lunches, networking, etc. is a lot of work!

That’s why you want to be strategic about how you gather feedback. Surveying attendees just after sessions means the content will be fresh in their mind, but the surveys should be short with questions that are easy to answer and get straight to the point. Here are our tips for post-session surveys:

Read More

What to Do When an Event Sponsor Walks Away Unhappy

A healthy sponsorship program relies on keeping your sponsors satisfied with the value they’re receiving in return for spending their time and money on your event. Sounds simple enough, right? Theoretically, you should just be able to focus on fulfilling the details in their agreement - but in practice, it doesn’t always happen that way.

Unfortunately, despite your best efforts, some sponsors walk away from events dissatisfied. Whether it was a hard-to-please on-site rep, a venue problem that was out of your control, or you simply made a mistake (we’re all human!) your next task is to do what you can to turn that relationship around. Here are some steps to take:

Read More

4 Steps to Developing Your Event Promotion Plan

Concert, fundraiser, conference, or 5k - no matter what type of event, your main goal is to get people to show up. That’s a LOT of pressure! Even if it’s an event you’ve been hosting for years, there’s a lot about event planning that makes attendance unpredictable.

To ease your mind, I recommend creating an event promotion plan - but treat it more like a guideline. You’ll want to be flexible and make changes as needed, but having a blueprint will keep the momentum going and make the whole promotional process feel a lot less hectic.

That all said, here are the four steps to take toward building your event promotion plan:

Read More

5 Ways to Make the Most out of a Small Event Space

The size of your event venue can really make or break the entire attendee experience. Those dimensions define exactly what you can use the space for - not to mention, how many people can actually fit in it!

Now with a space that’s too large, you can usually add extra furniture to fill it up or use some kind of divider to “get rid of” square footage. But small spaces? Those get tricky. You want to make sure that your attendees will be comfortable and able to engage.

Luckily, there are ways to make do with a small space, depending on the type of event. Here are some suggestions:

Read More

7 Steps to Eliminating Online Event Registration Problems

One of the biggest mistakes you can make with online event registration is not absolutely scrutinizing your form before releasing it to your audience. The only way you’ll truly know if it’ll be a seamless experience for registrants is by getting in there yourself! And if the experience isn’t seamless, there’s a good chance they’ll abandon registering altogether.

By following these seven steps, you’ll be able to identify and quickly eliminate any online event registration hiccups:

Read More

Securing Event Sponsors That Make Sense: The Why (and How)

Whether they invest on a high level, commit to covering specific costs (food, badges, supplies, etc.), or are part of a trade, engaging sponsors is a smart way to add some extra padding to your event budget.

That said, it’s important that your partnerships make sense - after all, money is involved! And that doesn't just mean for you and the sponsor. Anyone you invite to have a presence on-site should make sense for your attendees, too. But why, exactly, do sponsorships need to make sense on so many levels?

Read More