We are halfway through 2021, and the event professional’s rollercoaster has yet to pull into the station. While I don’t have statistical evidence, I can share a growing number of events (even large tradeshows) have started to stage successfully in more significant numbers. At the same time, many organizations have remained entirely virtual due to timing, COVID, or other reasons. With the future still unclear, organizations must continue to plan and strategize for the future of their virtual or hybrid events.
As we approach the mid-year point of 2021, COVID is sadly not in the rear-view mirror quite yet. The Events Revenue Summit gave us a glimpse into where event professionals are not only in-terms of generating revenue from their events but how they are developing their approaches for the remainder of 2021 and beyond.
A few key themes developed across the 15 sessions, panel discussions and round tables with event professionals, industry colleagues, and partners from organizations and associations big and small. If you missed the event and want to watch any of dynamic and informative on-demand sessions, we have you covered. Just sign up here.