Even though the pandemic is far from over, the events industry is starting to pivot from virtual events and preparing for the return of in-person trade shows and conferences, albeit safely. Rich Vallaster, Director of Marketing and Tradeshow Wonk at Personify, recently sat down with Susan Newman, Senior Vice President of Conferences at the National Retail Federation (NRF), to discuss the decision points for moving forward with their largest annual event in January of 2022.
As we approach the mid-year point of 2021, COVID is sadly not in the rear-view mirror quite yet. The Events Revenue Summit gave us a glimpse into where event professionals are not only in-terms of generating revenue from their events but how they are developing their approaches for the remainder of 2021 and beyond.
A few key themes developed across the 15 sessions, panel discussions and round tables with event professionals, industry colleagues, and partners from organizations and associations big and small. If you missed the event and want to watch any of dynamic and informative on-demand sessions, we have you covered. Just sign up here.