Event planners are often in charge of their event’s finances — which can be overwhelming at first, especially for those who don’t have much experience with managing money!
That said, having a firm grasp on your event finances also gives you a lot of power and freedom. Managing your event’s budget and pricing can give you the flexibility to prioritize where you spend money (and where you don’t) and how you add value to attendees, giving you the ability to drive more registrations.
It all starts with your event budget and pricing. Here’s how to approach both: