ePly Event Planning Blog

As event planners start tackling their first all-virtual event, one crossroad they tend to come to is...how do I harness the energy of an in-person event, and recreate that in an online environment?

It’s true that some of the activities you would normally execute in-person just aren’t possible with a virtual event. That said, there are a ton of ways to translate those activities into a virtual experience, or execute something completely different!

Here are four ideas — could any of these work for your virtual event?

Part of trying to decide on pricing for your virtual event is first determining exactly what attendees will get out of joining. The value of the event plays a huge role in how much attendance is worth!

And not only that, understanding how to build a strong virtual event value proposition will keep your team aligned during the planning phases and encourage more attendee engagement.

But how, exactly, do you do you do that? Here are four tips:

If you’ve hosted or are planning to host a virtual event in 2020 (or beyond), let me ask you...did you charge or are you planning on charging for attendance? Many organizations are reluctant because virtual events lack several of the components in-person events offer (face-to-face networking being a primary one). 

But here’s the thing: While your virtual event might be different than your in-person event, that’s not to say it’s any less valuable. You’re likely still offering top-notch content, and possibly even continuing education opportunities. That’s worth something! 

But the question is...how much? How exactly do you price a virtual event, particularly when you’ve never hosted one before? 

Well, for every organization — and even every event — it’s different. But here are a few things to keep in mind as you’re trying to price yours: