Infographic – 7-steps-testing-registration-forms

Not fully testing your event registration system is one of the biggest mistakes you can make with online registration. Follow these 7 steps to ensure that your registrants have a smooth registration experience.

Visually check every detail on the form including, pricing, wording and spelling. Does the branding match your company or event website? Also, make that sure you aren’t breaking any of the 23 rules that sell out events.

Submit several registrations as if you were really registering to verify the whole process. To be really thorough, choose different registration options, and try making conflicting selections or entering bad data.

Make sure that the wording and details in the email you get after registering are correct. Here is an article about crafting great confirmation emails.

View the reports and make sure that the way the registration data is saved will give you the reporting that you need. It’s a good idea to think of the reports you will want the system to generate before you launch your registration form. In some cases it’s hard to change collected data to suit your needs once registrations start to come in.

Get someone who’s never seen your registration form before to submit some test registrations, fresh eyes will bring up issues that you might not see. Instruct this person to pay attention to the details and not just rush through it.

They’re the experts and have made a countless number of registration forms and should spot any potential issues. If you have any doubts about the best way to structure your registration form, be sure to ask the provide for advice before you invest too much time setting things up. A few extra minutes of planning can save hours of reworking.

Always double check that the register now link on your website and in your emails will take people to the right place. It’s not that uncommon to for someone start promoting their event and then get calls because potential registrants can’t get to the form. Always double check that the link on your website points to your form.

If you like checklists, see this event registration form testing checklist. It’s very detailed and will probably have some items to check that you’ve never thought of.

7 Steps To Eliminate Online Event Registration Headaches

7 Steps To Eliminate Online Event Registration Headaches

7 Steps To Eliminate Online Event Registration Headaches

Subscribe

Search

Categories

Recent Posts