First, we want to wish all of our blog subscribers a very merry everything. It’s been a challenging year, to say the least. (We know, we’re talking to event planners here!) And, after months of solving problems, developing new strategies, and learning new platforms, you deserve a break.
We hope that over the next few days you get to...
Have you thought about joining forces with another company for your next event? There’s a lot to gain from an event partnership, like having access to more staff and more funds as well as reaching a larger audience.
That said, you need to make sure that your partnership is a good fit before you jump right into something that could affect your organization and/or event brand in the long run. Check out these four questions you must consider before forming an event partnership:
At this point in 2020, you’re likely thinking about what your 2021 events are going to look like — more specifically, whether they will take place online, in person, or some combination of the two.
Events will undoubtedly be tricky to navigate for the foreseeable future. While planners have certainly honed their skill of being ready to pivot on a dime this year (and sponsors and attendees have been just as flexible!) we think there are still some ways that you can be proactive when it comes to finding the right event management software to suit your needs for the next year and beyond.
When it comes to event management software in 2021, here are three questions to ask yourself (and why you want to ask them):
Event planners are often in charge of their event’s finances — which can be overwhelming at first, especially for those who don’t have much experience with managing money!
That said, having a firm grasp on your event finances also gives you a lot of power and freedom. Managing your event’s budget and pricing can give you the flexibility to prioritize where you spend money (and where you don’t) and how you add value to attendees, giving you the ability to drive more registrations.
It all starts with your event budget and pricing. Here’s how to approach both:
Your online event registration form is an important piece of your overall event marketing. Getting your potential attendees to the form is one thing, but they have to complete it in order to secure their ticket. That’s why it’s important to ensure they have a seamless experience.
The best way to do that? Review it from top to bottom.
By following these seven steps, you’ll be able to identify and quickly eliminate any online event registration form hiccups:
One great thing about having an event website or “micro-site” dedicated JUST to your event is all of the digital real estate you have to really show your audience what your event is all about and why they should attend. That’s a seriously powerful event-marketing tool!
Those who work on large-scale events or for event planning companies are likely used to building out this kind of content, but event planners working for a university, nonprofit, or business may not know where to start. Check out our list of what you MUST include on your event website:
When planning a major event or conference, it’s best to investigate all of the ways you can maximize your event’s success. Many people and organizations have heard of a virtual event, but have no idea how to pull one off. If you count yourself among them, then these 6 Steps to Successful Virtual Event Planning are sure to set you on the right course to planning and maximizing the success of your event!
Generating sponsorship money is an important part of any event — now more than ever. But it doesn’t stop at signing the agreement. As investors in your event, sponsors should be treated as partners. You want to give them meaningful opportunities to connect with your attendees so they find value in their investment and return year after year.
Putting up their logo in a few places isn’t enough! Here are four ways to incorporate sponsors throughout your event:
Planning events, whether in-person, virtual, or a combination of the two, is hard enough as is. Finding speakers, securing sponsors, coming up with new and creative ways to engage attendees...it’s a pretty hefty undertaking (to say the least).
So the last thing you need is multiple software systems you have to jump back and forth between. (One for registrations, one to actually host the event and/or livestream sessions, etc.)
You need simplicity where you can get it.
And that’s why we’re so excited to announce ePly Virtual Venue, a complete technology platform for virtual, in-person, and hybrid events.
When you begin thinking about how you want to organize your next conference, it’s important to consider how you are going to attract a variety of attendee demographics. One easy way to start is by curating varying educational tracks that could interest a range of professionals to your event.
While these will vary depending on your industry, we’ve highlighted four types of educational tracks that will help you cover your bases for attracting both veteran and newcomer attendees alike!