10 Icebreaker Ideas to Kick Off Your Event

10 Icebreaker Ideas to Kick Off Your Event

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10 Online Event Registration Tips That Sell Out Events

10 Online Event Registration Tips That Sell Out Events

Why Event Registration Matters Events aren’t just about the thing; they’re about the people and their involvement. The success of an event is often measured by the number and involvement of people. So having a good event registration process is key. It means people can sign up easily and that means a sold out event….

4 Fundamental Guidelines for Saving on Your Event Budget

4 Fundamental Guidelines for Saving on Your Event Budget

1. Setting clear priorities for your event budget Determine a concrete goal for the event Before diving into the financial aspects, it's crucial to establish a clear and concrete goal for your event. This goal will serve as the foundation for all your budgeting decisions. Whether it's a corporate gathering, a wedding, or a community…

4 Simple Hacks to Presenting with Better Audience Engagement

4 Simple Hacks to Presenting with Better Audience Engagement

Audience Participation Participation is key to any presentation. When your audience is participating they will retain more and be persuaded by what you say. Engagement can turn a boring presentation into a memorable experience and create a deeper connection between you and the audience. Without engagement even the best prepared presentations can fail. The audience…

4 Steps to Developing Your Event Promotion Plan

4 Steps to Developing Your Event Promotion Plan

1. Set your goals and objectives 1.1 Define clear and measurable goals To develop an effective event promotion plan, the first step is to define clear and measurable goals. These goals should be specific, attainable, and relevant to the event's overall purpose. For instance, you might aim to attract 700 participants or enhance relationships with…

5 Ways to Make the Most out of a Small Event Space

5 Ways to Make the Most out of a Small Event Space

1. Optimize the Layout The layout of your event space plays a crucial role in how comfortable and enjoyable the experience will be for your guests. A well-optimized layout can make a small venue feel more spacious and welcoming. It's essential to plan the layout meticulously to ensure that every square foot is utilized effectively….

2021 Event Email Marketing: The 5-Email Roadmap to Success

2021 Event Email Marketing: The 5-Email Roadmap to Success

Why Email Marketing for Events Email marketing is now an essential tool for event promotion post COVID. The rapid shift in marketing trends has highlighted the need for communication channels. Email is a key channel for customer loyalty, acquisition and retention so it’s critical for event success. Despite the challenges of COVID, there are plenty…

7 Steps to Eliminating Online Event Registration Problems

7 Steps to Eliminating Online Event Registration Problems

Step 1: Enable Registrations on Your Own Website Integrating with Your Existing Site Integrating the registration system with your existing website is crucial for a seamless user experience. This integration ensures that users do not have to navigate away from your site, which can reduce drop-off rates. Use APIs and plugins that are compatible with…

Beat the Burnout: 3 Tips For Staying Motivated One Year Into Virtual Work

Beat the Burnout: 3 Tips For Staying Motivated One Year Into Virtual Work

Understanding burnout in virtual work Definition and symptoms of burnout Content burnout is a state of mental exhaustion and fatigue that significantly affects motivation, productivity, and creativity. This condition is prevalent among content creators across various channels and industries. Symptoms of burnout include decreased productivity, reduced quality of work, loss of creativity, and decreased engagement…

Choosing Event Management Software for 2021: 3 Questions to Ask

Choosing Event Management Software for 2021: 3 Questions to Ask

The Growth of the Event Management Software Industry Industry Trends and Market Overview The event management software industry has seen significant growth in recent years, driven by the increasing demand for streamlined event planning and execution. With the rise of virtual and hybrid events, the need for robust software solutions has never been greater. Companies…

Conference and Event Speaker Collateral: 5 Things to Ask For

Conference and Event Speaker Collateral: 5 Things to Ask For

1. A Bio and a High-Resolution Headshot Speakers are essential for conferences and events, as they significantly influence registrations and participant experience. One of the first things to request from your speakers is a professional bio and a high-resolution headshot. These elements are crucial for your website, newsletters, social media, and event areas, whether online…

Email Tips To Drive Results for Your Exhibitors

Email Tips To Drive Results for Your Exhibitors

Pre-Event Email Strategies 1. Objectives and Metrics Before diving into your email strategies, it's crucial to identify one or two main objectives for the trade show. These could range from maximizing new leads to training or up-selling. Clearly defining your objectives will help you tailor your email campaigns to meet these goals effectively. Additionally, establish…

Event Crisis Strategy: The How and Why

Event Crisis Strategy: The How and Why

1. Understanding crisis management in events 1.1 Definition and scope Crisis management in events refers to the systematic approach of preparing for, responding to, and recovering from unexpected situations that can disrupt the smooth running of an event. This includes a wide range of potential crises, from natural disasters to technical failures and human-related issues….

Event Financials 101: Building a Budget and Pricing Your Event

Event Financials 101: Building a Budget and Pricing Your Event

What Is an Event Budget and Why Is It Important? Defining an Event Budget An event budget is a comprehensive financial plan that outlines all the expenses and revenues associated with organizing an event. Whether it's a wedding, conference, or concert, having a detailed budget is essential. It serves as a roadmap, guiding you through…

Event Industry Trends and Recap of the 2021 SISO CEO Summit

Event Industry Trends and Recap of the 2021 SISO CEO Summit

Event industry overview in 2021 COVID-19's impact on events The COVID-19 pandemic had a profound impact on the event industry, bringing in-person gatherings to a halt and forcing organizers to rethink their strategies. The sudden shift led to significant financial losses and a reevaluation of how events could be conducted safely. Many businesses faced unprecedented…

Top 6 Event Planning Tools to Streamline Your 2020 Process

Top 6 Event Planning Tools to Streamline Your 2020 Process

Event Planning Tools Matter In today’s world, event planning tools are a must. They simplify the whole event planning process, so you can manage tasks, communicate with team members and make sure everything is taken care of. With the right tools you can create experiences that engage and delight your attendees. Event planning tools also…

Event Planning Software: The Ultimate Buyer's Guide

Event Planning Software: The Ultimate Buyer's Guide

Why Event Planning Software ? Event planning software is a must-have for organisers to deliver great events. 68.9% of organisers agree it has a big impact, the right software can streamline processes, improve attendee experience and overall event outcomes. As the industry evolves the demand for efficient and effective event management tools is growing. In…

The 7 Top Eventbrite Alternatives For Your Organization

The 7 Top Eventbrite Alternatives For Your Organization

About Eventbrite Eventbrite is a well known event registration and ticketing platform used by event organisers worldwide. It has many features to make event management easy from small meetups to large conferences. Despite being popular, Eventbrite has its limitations that makes users look for alternatives. These limitations include high fees, limited customization options and an…

Five Lessons Learned from a Post Pandemic In-Person Event

Five Lessons Learned from a Post Pandemic In-Person Event

1) Lesson 1: Post pandemic events etiquette Adapting to new social norms As we transition back to in-person events after the pandemic, it is crucial to adapt to new social norms. The SISO CEO Summit in Amelia Island, Florida, highlighted the importance of understanding and respecting these new expectations. Attendees were more conscious of personal…

Forming an Event Partnership: 4 Questions to Consider

Forming an Event Partnership: 4 Questions to Consider

1. Why do you need a partner? Define your event goals and objectives Before diving into the world of event partnerships, it's crucial to clearly define your event goals and objectives. Understanding what you aim to achieve will help you identify the right partners who can contribute to your vision. Whether it's increasing attendance, enhancing…

Maximizing the New Events Normal with Tech Tools

Maximizing the New Events Normal with Tech Tools

Introduction to the New Events Normal The landscape of events has undergone a significant transformation, driven by the need to adapt to a world where in-person gatherings are limited. Organizations, both large and small, are now operating with reduced teams, which also affects key contacts such as exhibitors and sponsors. The central question that arises…

How to Market Yourself as a Contracted Event Planner

How to Market Yourself as a Contracted Event Planner

1. Develop essential skills 1.1 Event planning expertise To excel in event planning, you must develop a deep understanding of the industry. This includes knowing how to organize various types of events, from corporate meetings to weddings. Focus on learning the logistics, budgeting, and coordination required to ensure every event runs smoothly. By mastering these…